Music streaming service SoundCloud has forged partnerships with Squarespace, Adobe, Discord, and Rap Plug to unveil an array of new benefits for SoundCloud artists.
The collaborations further expand SoundCloud’s ‘SoundCloud for Artists’ Member Benefits program, which already offers exclusive offers and discounts from renowned brands and services within the music industry.
Effective immediately, SoundCloud Next and Next Pro artists will gain access to a range of benefits including unique music-themed domains from Squarespace, a complimentary three-month subscription to Discord Nitro, and over 30 free courses on Rap Plug, delivered by industry experts.
With the Squarespace partnership, SoundCloud artists will now have the opportunity to create unique domains with extensions like .band, showcase their music online, create captivating websites, engage with their fans, and even sell custom merchandise.
Through SoundCloud’s partnership with Discord artists will be given an enhanced Discord experience, unlocking features such as Server Boosts, customizable emojis and stickers, HD video streaming capabilities, and more.
With the Rap Lug alliance, SoundCloud artists can take advantage of courses crafted by professionals who have collaborated with renowned artists including Drake, Rihanna, Jay Z, Lil Baby, and SZA, offering invaluable knowledge to artists aspiring to elevate their careers.
“Being an artist today often requires more than making great music. Between managing your online presence, creating assets for social media, and building out a community, there’s a lot artists have to handle.”
Tracy Chan, SoundCloud
Additionally, SoundCloud artists will get benefits from Adobe, including a 20% discount on Adobe Premiere Pro and access to trial versions of Adobe Express Premium.
Tracy Chan, SoundCloud’s Chief Content Officer, acknowledged the multifaceted challenges faced by artists in the modern landscape.
“Being an artist today often requires more than making great music. Between managing your online presence, creating assets for social media, and building out a community, there’s a lot artists have to handle.”
“We’re aware of that and we want to make things easier by offering benefits that help you across all areas of your career. It’s great to be partnering with other creator-first companies like Squarespace, Adobe, Discord, and Rap Plug to provide a benefits package you can’t find anywhere else,” added Chan.
Kinjil Mathur, Chief Marketing Officer at Squarespace, said: “We are thrilled to partner with SoundCloud to support its thriving community of artists, musicians and creators.”
“This collaboration aligns with our core values in giving artists a way to stand out and succeed by establishing their digital presence, building a beautiful website, and connecting with audiences across multiple touchpoints.”
Kinjil Mathur, Squarespace
“This collaboration aligns with our core values in giving artists a way to stand out and succeed by establishing their digital presence, building a beautiful website, and connecting with audiences across multiple touchpoints.”
This latest development represents another milestone in SoundCloud’s ongoing effort to enhance its creator offerings.
Since the launch of ‘SoundCloud for Artists’ in 2022, the platform has continuously introduced updates to cater to artists’ needs, including the introduction of the ‘Fans’ tool, direct messaging capabilities on mobile devices, a ‘Comments’ tool, a global licensing deal with Merlin, and additional partnerships for Member Benefits such as Feature.FM.
SoundCloud is currently trialing a new feature called ‘First Fans,’ to tackle what it calls the “zero plays problem” amid the arrival of mass-market AI music tools that lead to an enormous amount of tracks being uploaded to major streaming services every day.
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