What is the Size of China Fitness Service INDUSTRY?
China Fitness Service market is growing at a CAGR of ~% in 2017-2022 and is expected to reach USD ~ Bn by 2027F. The China Fitness Service Market is largely driven by increasing population, rising obesity rates, high internet penetration, rising popularity of Yoga, changing lifestyles, and government initiatives.
Similar to many other countries, China has witnessed a growing awareness of the importance of health and fitness among its population. With rising disposable incomes, more people in China are prioritizing their physical and mental well-being. This increased health consciousness has led to a surge in demand for fitness services. China’s rapid urbanization has resulted in sedentary lifestyles for many individuals, with long working hours and limited physical activity.
This has created a need and desire for fitness services to counterbalance the negative health effects associated with sedentary work environments. The Chinese government has actively promoted physical fitness and healthy lifestyles through various initiatives and policies. The “Healthy China 2030” campaign, for example, emphasizes the importance of regular exercise and aims to improve public health and well-being.
Fitness has become a status symbol in China, especially among younger generations. Participating in fitness activities and maintaining a fit physique is often seen as a sign of wealth, success, and an aspirational lifestyle. This cultural trend has contributed to the growth of the fitness service market, as individuals seek to align themselves with this desirable image.
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China Fitness Service MARKET by market structure
The China Fitness Service market is segmented by market structure into organized and unorganized market structure. Organized market structure includes established fitness centers, gyms, and fitness chains that operate with standardized facilities, professional trainers, and a wide range of fitness services. These organized fitness establishments have gained popularity and trust among consumers, attracting a significant portion of the market share in China in 2022.
China Fitness Service MARKET by gender
The China Fitness Service market is segmented by gender into male and female.The industry has experienced an increasing interest in fitness among individuals of all genders, reflecting a balanced participation and demand. The market caters to the needs and preferences of both males and females, offering a wide range of fitness services and facilities to accommodate diverse goals and interests but in 2022 male still dominates the market.
China Fitness Service MARKET by Revenue stream
The China Fitness Service market is segmented by revenue stream into membership, personal training and supplementary services. On the basis of revenue model, the membership segment exhibited the highest growth in China fitness market. Memberships generally form the core revenue stream for fitness service providers, offering recurring income and long-term commitment from customers. While personal training and supplementary services contribute less to revenue, the membership segment often represents a larger customer base and consistent source of income also.
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China Fitness Service MARKET by subsriction
The China Fitness Service market is segmented by subscription into 1 month, 3 months, 6 months, 1 year. 3 months subscription plan has the highest share as it budgets friendly for new joiners.
China Fitness Service MARKET by session type
The China Fitness Service market is segmented by session type into group and solo. In 2022, group sessions gained popularity in the China fitness service market due to their ability to foster a sense of community, motivation, and social interaction among participants. Not only are group sessions cost-effective, but they also provide the opportunity to accommodate a larger number of individuals, making them attractive to a broader audience.
Competition Scenario in China Fitness Service MARKET
China’s fitness service market is fiercely competitive and continually evolving, fueled by a growing middle class with an increasing disposable income and health consciousness. While traditional gyms still hold considerable market share, a significant shift towards technology-driven, home-based workout solutions is evident. With the younger population favoring fitness and wellness, the market prospects appear robust.
However, competition from affordable, digital fitness platforms presents a substantial challenge. The industry’s resilience is also tested by ongoing pandemic-related uncertainties, leading to temporary shutdowns and social distancing norms. Despite the volatility, the long-term outlook remains optimistic, underpinned by technology integration and novel workout regimes.
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What is the Expected Future Outlook for the Overall China Fitness Service Market Across the globe?
The China Fitness Service market was valued at USD ~billion in 2022 and is anticipated to reach USD ~billion by the end of 2027F, witnessing a CAGR of ~% during the forecast period 2022-2027F. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future.
The China Fitness Service market is driven by increasing population, rising obesity rates, high internet penetration, rising popularity of Yoga, changing lifestyles, and government initiatives. However, the market is also constantly being influenced by rapid development in technology, product innovation, and diversification in some countries. As of 2023, China’s middle class represents nearly 30% of its population, translating to around 420 million people. This affluent group is more conscious about their health and well-being, stimulating demand for fitness services.
The average disposable income in China has risen to RMB ~42,359 in 2023. Increased financial capacity allows more individuals to afford fitness services. High disposable incomes facilitate larger expenditures on health and fitness services, which will be a major growth driver for the market.China’s urban population reached 65% of the total population in 2023. Urban dwellers are more likely to utilize fitness services, driving the market growth. With internet users surpassing ~990 million in 2023, digital fitness solutions, such as online fitness classes and virtual personal training, are growing rapidly.
Amidst the rising concern of lifestyle diseases, China’s population is increasingly prioritizing physical health. For instance, as of 2023, around 50% of adults in China are overweight or obese, propelling the desire for fitness services.
HIIT and Yoga are becoming popular fitness trends in China. In 2023, about 45% of gym-goers reported regularly participating in HIIT sessions, and over 10 million people practiced Yoga, further bolstering the fitness service market.
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