Incrementality Testing Boosts Marketing ROI
Incrementality testing is a game-changing measurement approach for marketers. In the ever-evolving marketing landscape, this method holds the key to smarter decision-making, better allocation of resources, and, ultimately, greater ROI.…
Let earnings season begin 🤺📈
  *Sponsored by Here are our top investing ideas today – these setups look primed! Be the best prepared trader on the Street! AMWL – Up over 10% in pre-market…
Oil scores back-to-back weekly gains as Israel-Hamas war raises risks in the Middle East
Oil futures settled with a loss on Friday, but scored a second straight weekly gain after the Oct. 7 attack on Israel by Hamas sparked a war that threatens to…
Tech Giant’s Slump Deepens Despite AI Event
Oracle (ORCL) stock was down sharply Friday, the day after it hosted a forum on artificial intelligence. Oracle stock analysts came away from the event largely positive but noted there…
Adial Pharmaceuticals Sees 24% Plunge on Private Placement Deal News By Investing.com
© Reuters. Shares of Adial Pharmaceuticals (NASDAQ:) experienced a significant 24% drop on Friday, following the announcement of definitive agreements for a private placement deal. The deal involves the sale…
From Universal’s missing catalog on TikTok Music to Graham Nash’s catalog sale… it’s MBW’s Weekly Round-Up
Welcome to Music Business Worldwide’s weekly round-up – where we make sure you caught the five biggest stories to hit our headlines over the past seven days. MBW’s round-up is supported by Centtrip, which…
Bitcoin breaks $30,000 as ETF rumors swirl
It feels like something is finally happening in the crypto markets, whose famous volatility all but vanished in the last six months and been replaced by something that’s felt more…
Jazz Pharma sale of Epidiolex or spin out of CNS makese sense – analyst
Zhanna Hapanovich/iStock via Getty Images A Jazz Pharmaceuticals (NASDAQ:JAZZ) spin out of its CNS business or a potential sale of Epidiolex make sense following a report that the company is…
JSW Energy Q2: JSW Energy Q2 Results: Net profit rises 82% YoY to Rs 850 crore
New Delhi: JSW Energy on Friday posted an 82 per cent rise in its consolidated net profit to Rs 850 crore for the September quarter on the back of higher…
Biden’s vast diplomatic challenge in the Middle East
When Joe Biden embarked on his maiden trip to the Middle East as president last year, he lauded the fact that it was the first time since the September 11…
