Happy AI Appreciation Day! (Yes, That’s A Thing.)
With the dizzying pace of AI-related breakthroughs and announcements, it may seem like every day is AI Appreciation Day. But a lot of that “appreciation” is just vendor-driven marketing hype.…
The Paid Media Paradox
I’ll never forget seeing Edward Hopper’s “Nighthawks,” which portrays the loneliness of crowded urban life, in 2005 at the Art Institute of Chicago. Like other powerful paradoxes, such as expending…
The Rise Of IT Management Platforms
As one of the Forrester analysts in attendance this spring at the ServiceNow Knowledge 2024 and Atlassian Team 24 conferences, I noticed a palpable change. Beyond the usual vendor conference…
Securing IoT Devices Demands Applying Zero Trust Principles
Two recent sets of vulnerabilities discovered in medical IoT devices, one in lab testing gear and one in a temperature sensor (the latter of which brings back memories of the…
Five Lessons From The Field
Getting stakeholders on board is crucial for customer research to have a real impact on decisions. Strong partnerships with stakeholders help ensure that research objectives align with business goals, grow…
The Impact of Changing Spending Habits on Brands
Overall, consumers are financially better off in 2024 compared to last year. This is due to a combination of a resilient labour market, solid wage growth, and cooling inflationary pressures,…
Essential Arts and Crafts Industry Trends Explored
The arts and crafts market is flourishing, with 72% of adults in the United States (US) completing a craft in the past 12 months. This article provides a detailed arts…
A Comprehensive Blueprint for Success
In a business environment that continually evolves, particularly with the rise of artificial intelligence, the old ways of crafting an IT strategy at your kitchen table on a Sunday afternoon…
Business And Technology Priorities For 2024
Looking ahead to the rest of 2024, Australia and New Zealand’s economic prospects are modest with both nations facing similar economic issues since mid-2023 including high inflation, sluggish growth and…
Teamwork Lessons From Config 2024
Great Teams Move Fast And Stay Connected, But How? Config 2024 — Figma’s annual user conference — was a sight to behold this year. The Moscone Center in San Francisco…
