The ABCDs Of Intelligence — Databricks Makes New Announcements To Pursue Automated Data Intelligence
Databricks made several announcements at its annual conference, signaling the company’s intent to capture the data intelligence market brick by brick — from Artificial and Business to Catalog and, its…
Never “Too Small For Cybercriminals”: One Town’s Cautionary Tale
Earlier this month, the town manager of Arlington, Massachusetts, notified constituents that Arlington fell victim to a classic cybercrime, business email compromise (BEC). Through account compromise of its employees and…
Tattoo Parlors & Tattoo Removal Is Now A Booming $4.5 Billion Industry
Tattoos and body art in the U.S. have soared in popularity lately, especially amongst Millennials and Gen Z, fueling an industry comprised of 11,600 tattoo studios. The industry, which also…
Unveiling Forrester’s Top 10 Emerging Technologies for 2024
Today, we published Forrester’s annual list of top emerging technologies for 2024. This year, the list still features the continued dominance of AI but also emphasizes the growing importance of…
Unleash The Potential Of Knowledge Management And Generative AI
In today’s fast-paced business landscape, the need for speed has become a driving force. Organizations that fail to adapt quickly to changing market demands often fall behind their competitors. This…
Sales And Marketing Must Partner Around Opportunities — No Matter The Pipeline Stage
Misaligned practices put revenue teams on the back foot with B2B buyers. The lack of partnership between sales and marketing leaves both teams with incomplete views of how their buyers…
Five Questions To Ask Yourself To Get The Most Out Of Your Customer Interviews
Interviewing is a key method for customer research due to the rich qualitative data it provides. This data can then be used to inform your design process to ensure that…
Eight Key takeaways from Cvent Connect San Antonio 2024
Attending Cvent CONNECT as a speaker earlier this month gave me the opportunity to sit in on a number of sessions, talk with the Cvent leadership team, and chat with…
Enterprise Architecture: From Design-Driven To Data-Driven
A few weeks ago, my colleague Stéphane Vanrechem published a blog announcing his new landscape report for enterprise architecture (EA) tools. Pointing to it in a LinkedIn post (as we…
Forrester’s 2024 DCIS Wave Is Live
The Forrester Wave™: Digital Customer Interaction Solutions, Q2 2024, is now live! In this first-ever evaluation of the digital customer interaction solutions (DCIS) market, we analyzed 34 product and strategy…
